The San Juan Daily Star
Insurers & agents team up for consumer education campaign

By The Star Staff
As part of a collaborative agreement, the Insurance Companies Association of Puerto Rico (ACODESE by its Spanish initials) and the National Association of Professional Insurance Agents (PIA by its Spanish initials) joined forces to educate and guide consumers about their rights and alternatives in the insurance world through the Aseguratepr.org campaign, the insurers said earlier this week.
The purpose of the initiative is to educate the consumer to insure themselves properly.
“If you are a policyholder or if you plan to purchase health, contingency, life and property insurance, this campaign is for you,” ACODESE Executive Director Iraelia Pernas said in a written statement.
Roberto López, president of the Property and Contingency Committee of ACODESE, added that what is sought with the campaign is to make known that there is a united industry with the intention of educating “so that you as a consumer have valuable information when buying insurance.”
“What we want is that the claim runs well …” he said. “Also that you know how to choose your broker and your agent and that at the time you buy insurance and have a claim, you know what covers you.”
Manuel Font, president of PIA of Puerto Rico & the Caribbean, noted that “we agreed to educate our consumers and members together. We are very excited.”
This campaign is something that is needed since the insurance industry is very important to the country,” he said. “Many times people buy a policy and do not know their coverage until the day they have a claim, and what we do not want is surprises.”
ACODESE groups 20 major insurers in Puerto Rico, including the property and contingency, health and life sectors. PIA is a national organization with more than 90 years in the insurance industry that is responsible for educating, protecting and professionalizing all independent insurance agents in the United States, Puerto Rico and the Caribbean.