By The Star Staff
San Juan District 4 Rep. Víctor Parés Otero, along with at-large Sen. Keren Riquelme Cabrera, announced on Thursday plans for a meeting with influencers on social networks with the aim of conducting a campaign against violence against women on nontraditional platforms.
“The fight to eradicate violence against women has to take place in different forums and using different platforms. During the last few years, Puerto Rico has stood out, among other things, for the boom of influencers on social networks,” Parés said. “We’ve seen these people bring messages on various topics to larger and larger populations. In view of this, we are developing a forum for influencers to join the campaign against domestic violence, taking that message to their followers through networks such as Instagram, Tiktok, Facebook and ‘X’, among others.”
A “cyber influencer” is described as a person who acquires fame through social media, where they use their image and message to impact an audience.
“We joined this initiative because we believe everyone’s struggle has to be taken everywhere,” Riquelme added. “These influencers have thousands of followers, so we increase the reach of the message, which is one: there is no place for violence against women, none. No woman should be a victim and if she is, she is not alone because there is help; that’s what we want to emphasize in this campaign.”
The New Progressive Party legislators said that in the coming days they will be providing details about the day of the meeting, which will be held at the Capitol.
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