Gov’t focusing on international exports to help boost economy

Economic Development and Commerce Secretary Sebastián Negrón Reichard

By The Star Staff

As the central government actively works to enhance the island’s economic development by focusing on international exports, Public Affairs Secretary Hiram Torres Montalvo and Economic Development and Commerce (DDEC by its acronym in Spanish) Secretary Sebastián Negrón Reichard on Thursday provided an update on the initiatives.

Negrón Reichard announced that the DDEC is developing a project aimed at establishing an international agenda to promote Puerto Rico’s products and services in key global markets. Over the next few quarters, the DDEC will lead several important initiatives, including participation in high-impact trade fairs and business missions in regions such as North America, Europe, Latin America and the Middle East.

The activities are intended to increase access to new markets, cultivate distribution networks, and enhance the global visibility of local companies. The agenda will focus on participation in prominent events in priority sectors, including food, pharmaceutical technology, advanced manufacturing, and consumer goods, in line with global trends and emerging business opportunities.

Additionally, Puerto Rico will work to strengthen its position as a commercial hub by conducting local promotional activities to attract international buyers, thereby reinforcing the island’s status as an export center.

“The DDEC is committed to maintaining a flexible agenda that responds to the evolving international markets,” Negrón Reichard said at a press conference. “This adaptability in adjusting destinations, sectors, and tactical approaches ensures the maximum return on investment for our Puerto Rican companies.”